Don’t you love hearing and reading a success story? Stories about individuals with big dreams that came true with hard work and determination are inspiring and we love to relate to them. Well here’s a story many artists and designers love to hear and read. This is the story of Carla Braccialini who in 1954 sew her first bag and 60 years later, her handbag designs and brand sell all over Europe, Russia, Middle East and Asia!
It is certain situations or incidences in life that stimulate a need to invent, so was the story of Braccialini. That incident where her bag was stolen inspired her to create a bag in the shape of a house and the tagline “In your handbag, lies all your life” was born! She continued to create designs as part of the Temi collection that have inspired and continue to inspire many well-known brands.
Carla didn’t want to just make a bag like many others, but rather create designs filled with fantasy, cheerfulness and unique traits that define the Braccialini name. She invented women's handbags with stories to stimulate emotions and imagination without neglecting elegance and femininity. We all love designers who add their personal touches to their designs because we want to relate and we want to know their personal stories. Braccialini logo is a rose form because Carla loves flowers. Braccialini bags are a reflection of her personal imagination and touch. And for all these reasons she has been also the recipient of the Cavaliere Del Lavoro award, assigned to entrepreneurs for their valuable contribution in their chosen field of profession.
In the past 60 years, Braccialini was and continues to be one of the most renowned and distinguished Italian leather companies. Innovation and technology, continued experimentation for scouting out new routes, a style open to change, yet always faithful to its origins, aware of its values and highly creative. Unwilling to be confused with the masses, every single Braccialini bag contains this and much, much more.
Pursed is very pleased to be one of the first Canadian retailers to curate Braccialini. We believe brands like Braccialini reflect our vision and belief in arts, originality, and independent style.